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  • Social Media and Your Business

    Posted on April 18th, 2016

    Platforms such as Twitter, Facebook, LinkedIn, Google+, Instagram and Pinterest can generate online exposure for your brand, allowing you to showcase your products and services. Social media lets you listen to what your customers, prospects, peers and competitors are saying. The beauty of online marketing is that there is an audience for eve...

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  • Effective Home Pages

    Posted on March 31st, 2016

    When customers are surfing the internet they want information now. If they can't find what they're looking for on your website, they move on quickly, and are likely to land on one of your competitor’s sites to get what they need. A website needs to tell visitors what your business has to offer. Your headline is one of the most important ...

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  • E-Commerce Bare Necessities

    Posted on March 16th, 2016

    E-commerce websites engage online consumers. Attractive designs and effective layouts are necessary to grow your customer base and bottom line. People usually decide quickly whether they like a website or not which is why you need to grab their interest within 5 seconds. Running a good e-commerce website requires user friendly navigation ...

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  • Google Adwords for Your Business – Part Two

    Posted on February 29th, 2016

    In our last post we explained what Google Adwords is and how to make it work for your business.  We continue in this post with some specifics about keywords and the costs involved in a campaign. What keywords do I use? There are free tools with Google AdWords you can use to determine the best keywords.  You can use this with what you he...

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  • Google Adwords for Your Business

    Posted on February 15th, 2016

    As a business owner you’re pulled in many directions. You have employees to manage.  Financial issues to keep on top of.  And all while trying to bring new business in. It can be overwhelming sometimes. Finding new customers has changed with so many of your competitors amplifying their online presence.  They’re using content mar...

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