Back To Top

WordPress Design and Development Benefits

Ancell Mktg WordPress

WordPress Design and Development Benefits

When you decide to have a website built, you need to choose the platform you want to build it on. A variety of content management systems (CMS) are available.

A content management system allows you to manage your content and allows multiple editors to access, manage and work on the content in a structured environment.

WordPress is free it has become the largest self-hosted CMS platform in the world.

It organizes and stores all of your documents, images and videos so that you can add, retrieve, edit, delete and publish your content under different sections of the site, without having to call your web programmer every time you need to make changes.


WordPress – what makes it the most popular choice for a Content Management System?

  • WordPress is consistently monitored and improved by a community of developers and designers who use feedback from active users.
  • WordPress offers more unpaid or paid themes and plug-ins than other content management systems. When you want a feature added to your website, it is highly likely you will find a plug-in that exists for it.
  • WordPress does not require professional technical skills to use or manage.
  • WordPress is completely FREE to download and you can host it on your own domain without having to pay any software license fees.
  • WordPress is an open source CMS application.

With thousands of themes and plug-ins available, business owners or website developers can quickly customize the look of the site, and extend its functionality without having to know how  to program. These plug-ins help you add functionality to your site, like social media sharing, SEO, photo slideshows, event calendars, video galleries, twitter feeds, Facebook fans, and more.

WordPress is Easy to Operate


WordPress is easy to use and has an intuitive interface. You can make changes to your website without needing to know any HTML coding, and without the need for additional HTML or FTP software.

Adding pages, blog posts, images, products, or even editing existing content is easy on WordPress. In addition, WordPress has a built-in visual editor that allows anyone to create, format and publish online content quickly and professionally by simply clicking on a few menu buttons.

WordPress is Easy to Update

WordPress is browser-based. You can login from any computer and manage your site. Once WordPress is set up, you can update it any time you want which is important for search engines and engaging your visitors.

WordPress is Easy on the Budget

WordPress offers a huge variety of themes which can be used to build a website.  When you begin with a theme, you cut down significantly on the amount of time it takes to build a website.

Transform your Website with WordPress


WordPress is fully Customizable!


WordPress started as a blogging platform, and is now being used as a robust solution for building eCommerce sites. The powerful plug-in design of WordPress makes it possible for anyone to transform an ordinary website into a fully-fledged digital shop.


WordPress acts as the engine for your website. The look and feel of the site can be 100% customized which provides a unique experience to your visitors.


Blogging capabilities are built-in and easy to integrate. Setting up RSS / email subscriptions to your blog and commenting capabilities are also easy to set-up. This helps your company extend its reach and makes your site much more dynamic and interactive.

WordPress Grows with Your Business

WordPress sites are very scalable. You can have hundreds of pages or blog posts on your site and the performance of the site will not be compromised.

WordPress and E-commerce


Building e-commerce into your website is extremely easy and cost-effective so you can update your products, pricing, sales, specials and other promotional activities.

Search Engine Optimization (SEO)

WordPress offers many SEO tools that make doing you own on-site SEO simple.


Google Rankings

WordPress sites are structured well because they are updated more frequently. This means they tend to rank better and much more quickly than a static site.

The code behind WordPress is very clean and simple, making it easy for search engines to read and index a site’s content. In addition, each page, post, and image can have its own meta tag keywords, description, and title, and be optimized for specific keywords, allowing for very precise search engine optimization.  You can also use tags to further enhance your search engine optimization efforts.


WordPress Wrap-Up


Even with no web design experience, you or your staff can easily maintain, create, and change information on your site without having to know any HTML coding.  Adding pages, blog posts, products, images and editing current content is quite simple.

Whether you’ve had a website for years, or are just beginning to market your business online, we offer a variety of options for incorporating a content management system. We can migrate your existing website and design into a CMS or start from scratch with a complete redesign.

Get the most efficient use of your website. Attract more customers.

Call Ancell Marketing at 778 285 2288 for user friendly website designs that keep you in control of your business.